The Great Khali Ad goes viral

New advertisement of Ambuja Cement featuring Indian WWE champion the Great Khali has gone viral. More than 1.2 million people have watched the advertisement on YouTube within 6 days of its release.

The 1-minute-long mockumentary ad-film narrates the troubles experienced by Khali because of his gigantic body. The film features several instances of Khali’s life, such as gym workouts, leaning on to a wall or having dinner, which turn out to be disastrous for his family and friends. In spite of all the troubles he creates, his mother supports him by saying, “son, you are special”.

Khali says in the video that the strength that gave him fame and respect all over the world itself became his biggest problem. Finally, upon a suggestion from his aunt, he builds a new house with Ambuja Cement, which solves all his problems.

Bobby Pawar, MD and CCO of Publicis, said, “Ambuja Cement has been about this giant strength and it has been communicated in previous campaigns. The brief was to do an extension of the giant strength spot. The boys and girls were thinking about this, and this was the coolest idea that popped up. We put one giant’s strength against the other. The biggest Indian is The Great Khali. That’s where the idea came from. It’s a mockumentary on his life. It’s a hilarious take on what his life would have been like, in a home that’s not built to handle his strength. That’s why the tone of the film is how it is.”

The real name of the Great Khali is Dalip Singh Rana. He was the first Indian professional wrestler on WWE. He has four Hollywood and two Bollywood credits in his name.

https://www.aEmtVwdkpXAyoutube.com/watch?v=